PR & Communications Manager

Requirements:

• 1+ year of experience in PR, SMM, or content marketing.

• English B1 or higher: for correspondence and preparing materials.

• Understanding of PR principles and practices.

• Experience in affiliate marketing, media buying, or promoting complex B2B products is a plus.

Professional Skills:

• Developing and implementing PR campaigns to increase brand awareness.

• Generating internal and external news hooks.

• Identifying relevant topics, formats, and trends for company promotion.

• Finding effective formats for partner collaboration and managing partner relationships.

• Developing ideas for PR activities.

• Adapting client cases, product information, and team info into content and news hooks.

• Analyzing competitors' PR communications.

• Analyzing the effectiveness of PR activities.

• Willingness to deeply understand the product and complex B2B audience, grasp their needs, and communicate in their language.

Personal Competencies: Strong communication skills, time management, stress resilience, ability to work in a team, creativity, responsibility, desire for professional growth, and adaptability to market and product changes.

What You'll Be Doing:

• Generating and implementing news hooks/PR occasions.

• Increasing brand awareness.

• Analyzing the effectiveness of PR activities.

• Collaborating with internal teams and implementing joint ideas.

• Monitoring trends and competitors' PR activities.

• Collaborating with partners and implementing joint projects.