Digital Marketing Manager
Translated automatically from the original posting. Read the original in Georgian →
"Bikey Holding" is announcing a vacancy for the position of Digital Marketing Manager.
Location: Tbilisi
Position Purpose:
Managing the digital marketing direction, coordinating the agency, analyzing results, and developing the company's digital platforms.
Main Responsibilities:
Managing the advertising agency, briefing, and controlling campaigns; Analyzing the results of digital campaigns and regular reporting; Monitoring the marketing budget, leads, conversion, CPL, Cost per Sale, and ROAS; Coordinating the quality of leads and results with the sales team; Communicating with the technical team of the website and application; Managing updates, bugs, and new functionality on the website and application; Working on improving the digital customer experience and conversion; Planning content for social media and other digital channels; Coordinating visual and textual materials needed for digital campaigns; Controlling the correct reflection of marketing sources and leads in CRM.
Main KPIs:
Effective management of the agency and campaigns; Number, quality of leads, and conversion to sales; CPL, Cost per Sale, ROAS, and Marketing-Attributed Revenue; Accuracy and timeliness of reporting; Timely execution of technical issues on the website and application; Execution of the digital content plan; Growth of website traffic and conversion.
Work Schedule: Monday-Friday, 10:00-19:00.
We kindly request that interested individuals send their resume with a photo to the email address and indicate the position title in the "subject" field.
We inform you that your data will automatically be included in the company's database and stored for 3 years. Additionally, your candidacy may be considered for another similar position if a vacancy exists.
Good luck!
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