Salesforce Engeneer (Pardot)
Andersen is hiring a Salesforce Engineer (Pardot) to develop and optimize marketing automation solutions, enhance customer engagement, and support digital transformation for international clients. Andersen is a pre-IPO software development company that provides a full cycle of services, following project management standards and best practices. For over 19 years, we have been helping enterprises and middle-sized firms transform their businesses by creating effective digital solutions using innovative technologies. Immerse yourself in a global landscape as we collaborate with enterprises spanning North America, Western Europe, Israel, Australia, and the UAE. Our diverse expertise extends across FinTech, Healthcare, Retail, Telecom, Media & Entertainment, Logistics, Travel & Hospitality, eCommerce, and more.
Responsibilities
- Auditing and optimizing Salesforce Account Engagement (Pardot) configuration.
- Supporting migration activities from Pardot Classic to Pardot Lightning.
- Configuring and optimizing User Sync between Salesforce and Pardot.
- Analyzing and improving Prospect → Lead → Contact lifecycle.
- Reviewing and optimizing Connected Campaigns setup.
- Designing and implementing Campaign hierarchy and Campaign Member automation.
- Auditing, redesigning, and configuring Automation Rules.
- Configuring and optimizing scoring and grading models.
- Implementing MQL → SQL qualification and handoff processes.
- Configuring and optimizing Lightning Email Builder templates.
- Troubleshooting Salesforce connector sync issues and integration problems.
- Improving reporting accuracy and attribution tracking.
- Participating in client meetings, workshops, and requirements discussions.
- Preparing recommendations, documentation, and implementation plans.
Requirements
- Hands-on experience with Salesforce Account Engagement (Pardot) for 3+ years.
- Experience with Salesforce CRM.
- Experience with Connected Campaigns, Automation Rules, and Engagement Studio.
- Strong knowledge of Scoring & Grading, Lead Lifecycle Management, and Marketing Automation.
- Experience with Salesforce Reporting & Dashboards.
- Good understanding of Data Management and Data Quality.
- Level of English – from Upper-Intermediate and above.
Nice to have
- Salesforce Administrator or Salesforce Pardot Specialist certification.
- Experience as a Salesforce Consultant, particularly in CRM and marketing automation projects.
- Knowledge of HTML/CSS for email template development.
- Experience with B2B Marketing Analytics and Campaign Attribution Models.
Compensation: 1750–3500 EUR per month.