Salesforce Engeneer (Pardot)

Andersen is hiring a Salesforce Engineer (Pardot) to develop and optimize marketing automation solutions, enhance customer engagement, and support digital transformation for international clients. Andersen is a pre-IPO software development company that provides a full cycle of services, following project management standards and best practices. For over 19 years, we have been helping enterprises and middle-sized firms transform their businesses by creating effective digital solutions using innovative technologies. Immerse yourself in a global landscape as we collaborate with enterprises spanning North America, Western Europe, Israel, Australia, and the UAE. Our diverse expertise extends across FinTech, Healthcare, Retail, Telecom, Media & Entertainment, Logistics, Travel & Hospitality, eCommerce, and more.

Responsibilities: - Auditing and optimizing Salesforce Account Engagement (Pardot) configuration. - Supporting migration activities from Pardot Classic to Pardot Lightning. - Configuring and optimizing User Sync between Salesforce and Pardot. - Analyzing and improving Prospect → Lead → Contact lifecycle. - Reviewing and optimizing Connected Campaigns setup. - Designing and implementing Campaign hierarchy and Campaign Member automation. - Auditing, redesigning, and configuring Automation Rules. - Configuring and optimizing scoring and grading models. - Implementing MQL → SQL qualification and handoff processes. - Configuring and optimizing Lightning Email Builder templates. - Troubleshooting Salesforce connector sync issues and integration problems. - Improving reporting accuracy and attribution tracking. - Participating in client meetings, workshops, and requirements discussions. - Preparing recommendations, documentation, and implementation plans.

Requirements: - Hands-on experience with Salesforce Account Engagement (Pardot) for 3+ years. - Experience with Salesforce CRM. - Experience with Connected Campaigns, Automation Rules, and Engagement Studio. - Strong knowledge of Scoring & Grading, Lead Lifecycle Management, and Marketing Automation. - Experience with Salesforce Reporting & Dashboards. - Good understanding of Data Management and Data Quality. - Level of English – from Upper-Intermediate and above.

Nice to have: - Salesforce Administrator or Salesforce Pardot Specialist certification. - Experience as a Salesforce Consultant, particularly in CRM and marketing automation projects. - Knowledge of HTML/CSS for email template development. - Experience with B2B Marketing Analytics and Campaign Attribution Models.

Compensation: 1750–3500 EUR per month.